Marine commerce platform NextBoat announced that Alex Dean joined the company as chief operating officer. Dean reports to CEO Ross Tannenbaum and will lead the company’s operations, including the integration of its acquired businesses.
“Alex has a long record of building and transforming businesses, and over the many years we worked together, I saw him consistently deliver operational discipline and results,” Tannenbaum said in a press release. “He pairs structure and accountability with an entrepreneurial approach. As NextBoat unifies its businesses and enters its next phase of growth, Alex is the right leader to run our operations.”
Dean joins NextBoat from Fanatics, where he held a series of senior leadership roles, most recently vice president and general manager of racing, entertainment and golf. Dean and Tannenbaum worked together for more than a decade at Dreams and at Fanatics, which acquired Dreams in 2012.







