MarineMax on Tuesday announced that Amanda Ward has been appointed director of marketing. Ward most recently served as marketing operations manager.
“Amanda’s passion for the industry shows in her tireless efforts to consistently elevate our marketing efforts,” Abbey Heimensen, vice president of marketing for MarineMax, said in a statement. “Her amazing leadership and passion have driven our marketing team to push further and think outside the box to help produce marketing campaigns that have elevated our stores and efforts.”
According to the company, Ward is going to drive forward MarineMax and its associated brands across all platforms by working closely with the marketing team. Her marine industry experience and marketing prowess will be assets as she works to support the stores and general managers to execute marketing initiatives that align for their goals
