
The American Boat & Yacht Council has launched a new online course, the ABYC/MRAA Service Management Certification.
Collaborating with the Marine Retailers Association of the Americas and Yamaha Marine, ABYC created a shared certification exam and written study guide. The new course provides a comprehensive guide to management practices in service business operations, staffing marine trades and effective communication. It also offers problem-solving and conflict resolution techniques.
“We are thrilled to offer this course, which we believe will set a new standard for service management in the marine industry,” Tim Murphy, ABYC education director, said in a statement. “Our collaborations with MRAA and Yamaha have allowed us to develop a program that is both comprehensive and practical, directly addressing the needs of marine-service professionals.”
The curriculum includes:
- Structuring a Proactive Marine Service Shop
- Setting SMART Goals
- Managing Conflict
- Problem Solving
- Key Performance Indicators (KPIs)
- Facility Management
- Government-Regulated Safety Requirements
- Recruiting Technicians
- Managing Performance
- Creating and Maintaining a Robust Service Process
- Communicating Well with Customers, Other Departments, and Staff
- The Fundamentals of Customer Satisfaction
To enroll, click here.







