The American Boat & Yacht Council has launched a new online course, the ABYC/MRAA Service Management Certification.

Collaborating with the Marine Retailers Association of the Americas and Yamaha Marine, ABYC created a shared certification exam and written study guide. The new course provides a comprehensive guide to management practices in service business operations, staffing marine trades and effective communication. It also offers problem-solving and conflict resolution techniques.

“We are thrilled to offer this course, which we believe will set a new standard for service management in the marine industry,” Tim Murphy, ABYC education director, said in a statement. “Our collaborations with MRAA and Yamaha have allowed us to develop a program that is both comprehensive and practical, directly addressing the needs of marine-service professionals.”

The curriculum includes:

  • Structuring a Proactive Marine Service Shop
  • Setting SMART Goals
  • Managing Conflict
  • Problem Solving
  • Key Performance Indicators (KPIs)
  • Facility Management
  • Government-Regulated Safety Requirements
  • Recruiting Technicians
  • Managing Performance
  • Creating and Maintaining a Robust Service Process
  • Communicating Well with Customers, Other Departments, and Staff
  • The Fundamentals of Customer Satisfaction

To enroll, click here.