Fluid Motion, builder of Ranger Tugs, Cutwater and Solara, has promoted Sam Bisset from marketing director to vice president of marketing. Bisset will be based out of the company’s Arlington, Wash., headquarters and will oversee marketing strategy across the company’s portfolio of brands.

“Sam is the right person for this important role that demands a creative mind and a strong business sense,” Fluid Motion vice president Jeff Messmer said in a statement. “He has the experience, the vision and the right personality to be successful. We’ve watched him grow personally and professionally over the years, and it’s a thrill to see him in this new position.”

Bissett spearheaded the development of website platforms and lead generation initiatives during his nine years with Fluid Motion. He also leads the planning and execution of several community events, including the annual factory rendezvous that draws more than 200 boats to Roche Harbor.