
Brunswick Corp. this week announced that next month Freedom Boat Club will open its 400th location. The Jupiter, Fla., club is the 230th new location since Brunswick acquired FBC in 2019.
“We are excited to celebrate our 400th location — a milestone achievement as we continue to execute on our strategic growth plan,” president Cecil Cohn said in a statement. “When Brunswick purchased Freedom Boat Club in 2019, we had 170 locations, and to achieve such growth in less than four years is a testament to our team and, especially, our incredible franchise partners.”
The Jupiter location, owned and operated by veteran franchise partner Dan Lund, will be part of the Freedom Boat Club of South Florida territory (Pompano to Stuart).
“We have seen incredible growth around the entire Freedom network over the past few years, both in our territory and globally, as we continue to democratize boating by providing access and training to new boaters,” Lund said in the statement. “We are thrilled to expand Freedom Boat Club of South Florida and honored to be the 400th club location.”