The Marine Retailers Association of the Americas and the American Boat & Yacht Council today announced a new service management certification program. The program includes an 11-course training schedule and a proctored exam, and is designed to address the challenges service managers face, including workforce problems, customer communication breakdowns, and efficiency and profitability killers.
“Our dealer members as well as our manufacturer partners have told us specifically that a credentialing program customized for service management would deliver a powerful resource for helping drive higher levels of effectiveness and customer service in dealership service departments,” Liz Walz, MRAA vice president of education, said in a statement. “The launch of this education program answers those needs, particularly given today’s climate of change and uncertainty.”
The certification program was built to serve business owners, operations directors, service managers, shop foremen, parts managers, service advisors and others involved in service management who seek to develop their skills and results.
To learn more about the Service Management Certification program, visit MRAA here or ABYC here.
