Sacs Tecnorib announced the appointment of Giacomo Caliterna as chief marketing officer, responsible for the marketing strategies of the group’s three brands, Pirelli Speedboats, Strider and Rebel. The group said the appointment is part of its consolidation and growth path, which has expanded its presence in major international markets, with a focus on the United States.
“I am excited to join Sacs Tecnorib at a time of great evolution for the company, which poses significant challenges and just as many opportunities,” Caliterna said in a statement. “The company, already a world leader in the maxi-RIB segment, is aiming for healthy, forward-looking growth with a clear vision.”
Caliterna built his career in the automotive industry, spending the last seven years with the Ducati brand. He takes the CMO role from Nicola Antonelli, who is now chief growth officer for Sacs Tecnorib.
