Sudbury Boat Care Products has hired Martin Flory Group to help increase its brand awareness and market share throughout North America.
The public-relations agency will promote Sudbury’s line of boat and RV cleaning, maintenance and restoration products.
The agency will also promote Questus Marine radar mounts and Albin Group Marine pumps, heaters and sanitation equipment; Sudbury recently acquired Questus and purchased the majority share of Albin.
“Each of the three individual companies has a long history of manufacturing quality products in their respective markets,” Martin Flory Group general manager Kelly Flory said in a statement. “We’re looking forward to helping them grow their brands and generate sales.”
According to Sudbury, the partnership will help position their businesses as first-choice supplier to OEMs and consumers.
