
North Carolina power cat builder World Cat announced yesterday that it appointed Kimberly Hegel director of marketing.
“We are extremely excited to welcome Kim to the team here at World Cat,” vice president of sales and marketing Chad Armstrong said in a statement. “Kim comes from a family with a passion for boating, combined with her previous marine work experience, making her the perfect fit for this position.”
Hegel’s prior positions include product manager and commercial marketing manager at Greenworks tools, product manager at Husqvarna Group, director of Walmart sales and trade marketing at Spectrum brands, marketing manager at Brunswick Bicycles and director of marketing at Boston Whaler.