Brunswick Corp. announced in a statement that Benoît Verley was appointed president of the company’s Venture Boat Group (VBG).
VBG is comprised of the Bayliner, Heyday, Trophy, Quicksilver and Uttern boat brands.
With Brunswick since 2007, Verley has held leadership roles in the European Boat Group and Venture Group. Most recently, as general manager for the Venture Group in Europe, Verley was responsible for directing commercial activities including sales, marketing, customer service and product portfolio management.
“Benoît brings an impressive level of expertise and knowledge of the marine industry, particularly in developing business strategy and identifying long-term opportunities for our boat brands, cultivated through his 15 years with Brunswick,” Aine Denari, President, Brunswick Boat Group, said in a statement. “I would like to thank Keith (Yunger) for his significant contributions and establishing a strong foundation for our Venture Group.”
“I am looking forward to expanding my role to lead the Venture Group as we continue to transform the future of boating,” said Verley. “Since its inception, the Venture Group has played an integral role in expanding boating participation and access — and I am thrilled to partner with this talented leadership team to further our mission.”
Before joining Brunswick, Verley was a process engineer at Arcelor Mittal. He earned a master’s in civil engineering specializing in material science, a master’s in management sciences and a master’s in corporate finance from Université Catholique de Louvain in Belgium.
