The Hinckley Company opened a new sales office in Palm Beach, Fla., an area close to many of its customers in the region and a favorite winter destination for visiting customers.

In August, Hinckley broke ground on a 40,000-square-foot Category 5 storm-rated storage facility at its yard in Stuart, Fla. Together these investments signal a renewed commitment to this highly strategic region.

“This new office paired with our unmatched yacht care facilities will allow us to serve our customers like no other brand in the industry,” Mike Arieta, Hinckley Company president, said in a statement. “We can keep our customers up to date on the latest innovations at Hinckley, learn from their experiences with our products, and ensure excellence in service, refits, transportation and storage. With over 400 Hinckley Yachts here in Florida, it is very exciting for us to be at the center of it all here in Palm Beach.”

The new Palm Beach office is located at 112 North County Road. The company also has a sales office and yacht yard servicing the Gulf Coast in Naples, Fla.