MasterCraft Boat Holdings announced yesterday that dealership MasterCraft Boats of Utah will open a new location in St. George. In addition to sales, the new location will offer such services as maintenance and repairs, a pro shop, on-water demos, customer events and boat storage.

“MasterCraft Boats of Utah has been a trusted partner for decades, and their expansion into St. George is a testament to their commitment to delivering best-in-class service and expertise to the region,” MasterCraft vice president of global sales Greg Miller said in a statement. “Southern Utah’s growing boating community is the perfect fit for MasterCraft, and we are excited to see more families and enthusiasts experience our industry-leading innovation and performance on the water.”

MasterCraft Boats of Utah has planned grand opening celebrations at the store and on the water, featuring demo days throughout the summer. During the past two decades, the dealership has earned multiple Dealer of the Year awards, Best Boat Show Display honors, and several CSI awards.