It’s one thing to tell customers about Centurion’s Ramfill ballast technology, which can fill two tanks with 2,650 pounds of water in 90 seconds. It’s another thing to show them.
Centurion developed an app that uses augmented reality to show how Ramfill works , giving users the ability to see what’s happening beneath the fiberglass.
“The app has has worked wonderfully at shows and been a great wow-factor for technology’s sake, as well as a great sales tool,” Amy Mauzy, Centurion sales and marketing vice president, told Trade Only Today.
Centurion team members show the app in action.
“We started using the AR app the first weekend of shows, and it has been received very well,” Mauzy said. “Customers are excited to see how Ramfill works because they have never been able to get a visual of it. The Centurion AR app allows the customer to really understand this unique selling advantage, even though we are not on the water.”
Demo the app here.
