mja5ntq3nda1mjkxndmxntc0_2
The 2024 Global Marine Industry Workplace Study
Advertisement

Boat Owners

AdobeStock_215281436

New Research, New Opportunities

As interest in boats and other recreational goods adjusts to a new normal after the pandemic, the mission of Discover Boating — powered by the NMMA and the MRAA — remains focused on attracting the next generation of boaters, and retaining and growing current boaters.

IMG_8361

Finding the Next Buyers

Discover Boating commissioned a research study to fine-tune targeting efforts in marketing.

AdobeStock_215281436

New Research, New Opportunities

As interest in boats and other recreational goods adjusts to a new normal after the pandemic, the mission of Discover Boating — powered by the NMMA and the MRAA — remains focused on attracting the next generation of boaters, and retaining and growing current boaters.

Advertisement
Advertisement