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The 2024 Global Marine Industry Workplace Study
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Why do customers leave us?

There are many who argue that the highest priority for a dealer should be attracting new customers. Indeed, no one can deny the importance of

Generation X is now our target audience

As a demographic, baby boomers are said to hold the most wealth while millennials are now the largest generation in America. Sandwiched in between is

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Two solid signs for the future

Call them signs of the times or “good times to be in the boat business,” as National Marine Manufacturers Association president Thom Dammrich said in

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Putting a bucket on your list

An Ohio dealership gives away 2,500 white buckets with its name and logo on them at the Progressive Mid-America Boat Show; a Bank of America study finds that Hispanic small business owners are more optimistic than their non-Hispanic counterparts.

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Miami show’s new location is a huge success

After accomplishing the biggest relocation of a major show in marine industry history last year, the National Marine Manufacturers Association executed a second-year improvement plan

Why do customers leave us?

There are many who argue that the highest priority for a dealer should be attracting new customers. Indeed, no one can deny the importance of

Image placeholder title

Two solid signs for the future

Call them signs of the times or “good times to be in the boat business,” as National Marine Manufacturers Association president Thom Dammrich said in

Image placeholder title

Putting a bucket on your list

An Ohio dealership gives away 2,500 white buckets with its name and logo on them at the Progressive Mid-America Boat Show; a Bank of America study finds that Hispanic small business owners are more optimistic than their non-Hispanic counterparts.

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