The 2024 Global Marine Industry Workplace Study
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Marine Retailers

Feeling the Love in February

Dealer sentiment rises for the short term and the next three to five years as dealers prepare for the upcoming boating season.

Dealers Are Cautiously Optimistic

The slower economy at the end of 2022 pushed marine retailers to get creative about boosting business amid the winter boat-show season.

Too Many High-Priced Boats

To wrap up 2022, marine retailers reported lower demand, expressed more negative sentiment and voiced concerns about rising inventory. Boat prices and the economy remained top of mind for dealers in December.

Feeling the Love in February

Dealer sentiment rises for the short term and the next three to five years as dealers prepare for the upcoming boating season.

Too Many High-Priced Boats

To wrap up 2022, marine retailers reported lower demand, expressed more negative sentiment and voiced concerns about rising inventory. Boat prices and the economy remained top of mind for dealers in December.

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