The 2024 Global Marine Industry Workplace Study
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New Boat Inventory

Few Fireworks in July

Retailer sentiment for current conditions was up, but getting sales across the finish line remained a challenge for dealers

A Balancing Act

Dealers continue to report strong interest in new boats and are maintaining business with traditional selling strategies

Dealers Are Cautiously Optimistic

The slower economy at the end of 2022 pushed marine retailers to get creative about boosting business amid the winter boat-show season.

The Seasonal Slowdown

For the month of November, 82% of retailers reported declines in new-boat sales, a noticeable drop-off from October statistics.

Few Fireworks in July

Retailer sentiment for current conditions was up, but getting sales across the finish line remained a challenge for dealers

A Balancing Act

Dealers continue to report strong interest in new boats and are maintaining business with traditional selling strategies

The Seasonal Slowdown

For the month of November, 82% of retailers reported declines in new-boat sales, a noticeable drop-off from October statistics.

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