Largo, Fla.-based Catalina Yachts named Affinity Marketing & Communications of Dunedin, Fla., as its advertising and marketing agency of record. Affinity Marketing handles the manufacturer’s
The Marine Trades Association of New Jersey is handing out three education scholarships for the 2009-10 school year for students interested in a marine industry
Nautique launched an employee development program to improve the skills of its production team and keep them employed while navigating through a difficult economy. The
Manitou Pontoon Boats of Lansing, Mich., is offering a Spring Fling incentive program to help sell boats during the 2009 show season. The program includes
Partners in Maine’s North Star Alliance Initiative plan to launch an outreach campaign Wednesday aimed at young state residents looking for career opportunities in the
While much of the industry is reporting a drop in sales, fractional boat ownership appears to be on the rise, according the SailTime Group LLC,
Taking a page from the playbook of automobile manufacturers, Tiara Yachts launched a certified pre-owned program to capture more of the used-boat market and give
Alabama and Colorado reported a 10 percent response rate from lapsed anglers after participating in the Recreational Boating & Fishing Foundation’s direct mail marketing program.
The South Carolina Marine Association is working to revive the state’s Clean Marina Program, with three newly designated companies recognized at the organization’s annual meeting
Seawide Distribution recently hosted an on-site training program at its Seattle offices to help marine professionals in the area earn electrical certification from the American
Largo, Fla.-based Catalina Yachts named Affinity Marketing & Communications of Dunedin, Fla., as its advertising and marketing agency of record. Affinity Marketing handles the manufacturer’s
The Marine Trades Association of New Jersey is handing out three education scholarships for the 2009-10 school year for students interested in a marine industry
Nautique launched an employee development program to improve the skills of its production team and keep them employed while navigating through a difficult economy. The
Manitou Pontoon Boats of Lansing, Mich., is offering a Spring Fling incentive program to help sell boats during the 2009 show season. The program includes
Partners in Maine’s North Star Alliance Initiative plan to launch an outreach campaign Wednesday aimed at young state residents looking for career opportunities in the
While much of the industry is reporting a drop in sales, fractional boat ownership appears to be on the rise, according the SailTime Group LLC,
Taking a page from the playbook of automobile manufacturers, Tiara Yachts launched a certified pre-owned program to capture more of the used-boat market and give
Alabama and Colorado reported a 10 percent response rate from lapsed anglers after participating in the Recreational Boating & Fishing Foundation’s direct mail marketing program.
The South Carolina Marine Association is working to revive the state’s Clean Marina Program, with three newly designated companies recognized at the organization’s annual meeting
Seawide Distribution recently hosted an on-site training program at its Seattle offices to help marine professionals in the area earn electrical certification from the American
