Suzuki Marine yesterday announced that it hired Susan Shidler as department manager, advertising and marketing. She comes to the position after eight years with the National Football League’s Tampa Bay Buccaneers.

“We couldn’t be more excited to have Susan join our company and lead our all-star team of marine marketing professionals,” Suzuki vice president sales and marketing Brandon Cerka said in a statement. “She brings a deep understanding of Suzuki’s commitment to the environment, as well as our passion for sharing both the Suzuki brand and the family fun of boating with a diverse and far-reaching audience.”

Shidler reports directly to Cerka and will be involved in all facets of the company’s advertising and marketing activities.