Customer Service is one of the biggest and most important issues facing our industry today. And here is the problem with that statement. When did customer service stop being as important to our industry? The hot topic over the past few years has been how to improve and promote better customer service���but why haven’t we been doing this all along to begin with.
Some manufacturers undoubtedly have maintained consistent, positive CSI numbers year after year and probably would have continued to do so without an industry standard put in place. These are the companies that recognize each customer should be treated as a potential customer, and each customer should be treated the way we all would like to be treated when shopping for a product. This is a topic that’s important to all of us, because one way or another, it affects all of us.
Jill Shave
Sales Manager
Jupiter Marine International
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