Effective public relations enhances your marketing
While recreational boating may involve millions of boaters and billions of dollars, the fact is that boating’s marketing community is really rather small and tightly
While recreational boating may involve millions of boaters and billions of dollars, the fact is that boating’s marketing community is really rather small and tightly
By now you’re probably pretty tired of hearing about the reasons President Obama won re-election. While the pundits and the 24-hour news cycle are still
Let’s face the facts. Boat sales and participation have not grown much in recent decades. Say what you will about the potential of social media,
It’s time to confess. I’ve owned nothing but an Apple computer since graduating from an IBM Correcting Selectric. In fact, I was so enamored with
Nothing can ruin a well-constructed reputation built on years of sound business practices and smart marketing like a disgruntled customer who, thanks to the Internet,

James Carville, the self-described Ragin’ Cajun and President Bill Clinton’s chief political strategist, is famous for observing during the 1992 elections that “It’s the economy,
There’s hope for the 90 percent of Americans who think members of Congress should pay a price for doing such a bum job of tackling
Today’s marine advertiser is like a kid in a candy shop with only a dollar to spend. Faced with deciding which choice delivers the best
From expensive residential solar panels to the growing fleet of Zipcars on many urban streets, renting rather than owning is coming of age. Whether it’s

Don’t count out the ‘super committee;’ it just might pull off a momentous debt reduction deal Who hasn’t strolled into a store, seen a “You
While recreational boating may involve millions of boaters and billions of dollars, the fact is that boating’s marketing community is really rather small and tightly
By now you’re probably pretty tired of hearing about the reasons President Obama won re-election. While the pundits and the 24-hour news cycle are still
Let’s face the facts. Boat sales and participation have not grown much in recent decades. Say what you will about the potential of social media,
It’s time to confess. I’ve owned nothing but an Apple computer since graduating from an IBM Correcting Selectric. In fact, I was so enamored with
Nothing can ruin a well-constructed reputation built on years of sound business practices and smart marketing like a disgruntled customer who, thanks to the Internet,

James Carville, the self-described Ragin’ Cajun and President Bill Clinton’s chief political strategist, is famous for observing during the 1992 elections that “It’s the economy,
There’s hope for the 90 percent of Americans who think members of Congress should pay a price for doing such a bum job of tackling
Today’s marine advertiser is like a kid in a candy shop with only a dollar to spend. Faced with deciding which choice delivers the best
From expensive residential solar panels to the growing fleet of Zipcars on many urban streets, renting rather than owning is coming of age. Whether it’s

Don’t count out the ‘super committee;’ it just might pull off a momentous debt reduction deal Who hasn’t strolled into a store, seen a “You