
Sweetening the Deal
Coupons are a simple but effective way to increase business at the dealership by offering discounts or special offers on products and services. Meanwhile, a new video from the popular “Know Before You Go” series drops this week.

Coupons are a simple but effective way to increase business at the dealership by offering discounts or special offers on products and services. Meanwhile, a new video from the popular “Know Before You Go” series drops this week.

There’s a sales lesson to be learned in this short but pertinent story.

A state program is awarding funds to Florida schools. Meanwhile, is the Atlantic Ocean cooling?

Here are 17 tips to help bolster sales during the slow sales period the boating industry is currently facing.

Changing things up during slow sales periods can help your dealership muscle through the tough times.

The many different organizations that support, promote and lobby for the marine trade are busy at work this time of year.

There are several sports that will debut at the 2028 Olympic Games in Los Angeles, and there’s a growing call for pickleball to be added. Let’s not forget that more than 50 million anglers in 78 nations fish competitively.

The Orlando Boat Show Aug. 23-25 is going big on boats, with 500 models expected, along with a fun, themed atmosphere. The schedule really gets cranking next month.

Anglers frequent the lake to fish for chinook salmon, coho, walleye and trout. Is there an IGFA record category for e-bikes?

A recent, unpleasant experience at the GMC dealer where I bought my SUV reminded me of how the situation should’ve been handled.

Coupons are a simple but effective way to increase business at the dealership by offering discounts or special offers on products and services. Meanwhile, a new video from the popular “Know Before You Go” series drops this week.

There’s a sales lesson to be learned in this short but pertinent story.

A state program is awarding funds to Florida schools. Meanwhile, is the Atlantic Ocean cooling?

Here are 17 tips to help bolster sales during the slow sales period the boating industry is currently facing.

Changing things up during slow sales periods can help your dealership muscle through the tough times.

The many different organizations that support, promote and lobby for the marine trade are busy at work this time of year.

There are several sports that will debut at the 2028 Olympic Games in Los Angeles, and there’s a growing call for pickleball to be added. Let’s not forget that more than 50 million anglers in 78 nations fish competitively.

The Orlando Boat Show Aug. 23-25 is going big on boats, with 500 models expected, along with a fun, themed atmosphere. The schedule really gets cranking next month.

Anglers frequent the lake to fish for chinook salmon, coho, walleye and trout. Is there an IGFA record category for e-bikes?

A recent, unpleasant experience at the GMC dealer where I bought my SUV reminded me of how the situation should’ve been handled.