
Time to Buckle Down
If you’re looking for new strategies to succeed and invest in your own training and development, be sure to attend MRAA’s Dealer Week conference and expo this December in Tampa, FL.

If you’re looking for new strategies to succeed and invest in your own training and development, be sure to attend MRAA’s Dealer Week conference and expo this December in Tampa, FL.

The pressure dealers and manufacturers are feeling could be significantly reduced if there was a better understanding of and responsiveness to the cyclical nature of our industry. Dealers must balance the right product offerings and the right amount of product with the demands of the marketplace, while manufacturers seek efficient, consistent production output.

If you are a boat dealer, the MRAA is working on your behalf every day — whether you are a member or not. It’s an organization I want to support, and feel a duty to support, to know I’ve done my part to grow this great industry.

Onboarding new customers can also be powerful for word-of-mouth marketing, and repeat and referral business.

If you’re a boat dealer, the truth is, the government is making decisions right now that could harm your business. On multiple fronts. And it’s time you fight back.

As results from the 2023 boat show season begin to pour in, it’s worth asking: Are we seeing a repeat of the late-twenty-teens marketplace?

Fear of an impending exodus, especially with concerns about a looming economic recession, has leaders at the MRAA, the National Marine Manufacturers Association and the Recreational Boating & Fishing Foundation urging the industry to start focusing immediately on improving customer service as the primary way to retain these boaters.

The collaboration is intended to provide insight and analysis to help dealers make better-informed business decisions.

Five recipients were recognized during Dealer Week 2022 and the Darlene Briggs Award was also presented.

As the calendar year closes and the 2023 model year launches into boat-show season, dealers across North America continue to report a significant slowdown in retail activity.

If you’re looking for new strategies to succeed and invest in your own training and development, be sure to attend MRAA’s Dealer Week conference and expo this December in Tampa, FL.

The pressure dealers and manufacturers are feeling could be significantly reduced if there was a better understanding of and responsiveness to the cyclical nature of our industry. Dealers must balance the right product offerings and the right amount of product with the demands of the marketplace, while manufacturers seek efficient, consistent production output.

If you are a boat dealer, the MRAA is working on your behalf every day — whether you are a member or not. It’s an organization I want to support, and feel a duty to support, to know I’ve done my part to grow this great industry.

Onboarding new customers can also be powerful for word-of-mouth marketing, and repeat and referral business.

If you’re a boat dealer, the truth is, the government is making decisions right now that could harm your business. On multiple fronts. And it’s time you fight back.

As results from the 2023 boat show season begin to pour in, it’s worth asking: Are we seeing a repeat of the late-twenty-teens marketplace?

Fear of an impending exodus, especially with concerns about a looming economic recession, has leaders at the MRAA, the National Marine Manufacturers Association and the Recreational Boating & Fishing Foundation urging the industry to start focusing immediately on improving customer service as the primary way to retain these boaters.

The collaboration is intended to provide insight and analysis to help dealers make better-informed business decisions.

Five recipients were recognized during Dealer Week 2022 and the Darlene Briggs Award was also presented.

As the calendar year closes and the 2023 model year launches into boat-show season, dealers across North America continue to report a significant slowdown in retail activity.