West Marine named BoatUS Towing Services its exclusive on-water towing provider, offering TowBoatUS memberships at more than 230 retail locations. The multiyear agreement integrates TowBoatUS’s coverage, including roadside trailer assistance, with West Marine’s Advantage Gold rewards program.
“Our partnership aligns with BoatUS’s commitment to boating safety, ensuring that boaters have a full range of boating safety equipment available, as well as on-water or on-road assistance when they need it,” West Marine CEO Chuck Rubin said in a statement.
As part of the collaboration, members will receive such perks such as BoatUS Magazine, discounts at marinas and fuel docks, and 24/7 dispatch support.
