Navico Group today announced a strategic partnership with Elettromedia, a multinational group behind the Audison and Hertz audio brands, to create more seamless and connected on-board experiences. The partnership combines Navico Group’s expertise in marine technology, digital controls and vessel integration with Elettromedia’s audio engineering.
“Navico Group is helping define the next generation of holistic on-board experiences, with premium audio becoming a more integrated part of the vessel technology ecosystem,” Navico president and Brunswick CTO Áine Denari said in a press release. “By partnering with Elettromedia, we are combining Navico Group’s leadership in electronics, digital controls and vessel integration with Elettromedia’s deep knowledge of audio to help OEM customers deliver more differentiated, intuitive and immersive experiences for boaters around the world.”
As part of the agreement, Audison and Hertz become Navico Group’s preferred audio brands, while Navico’s portfolio of brands will serve as Elettromedia’s preferred multifunction display platform for marine applications.
