Online boat-sales platform Rightboat named Charlie Jefferson vice president of sales for OEM and dealer markets. Jefferson has more than 18 years of experience in marine and adjacent industries, including leadership roles in digital marketing, client development and OEM strategy.
“Charlie’s arrival is a game-changer for Rightboat,” CEO Ian Atkins said in a statement. “I first met Charlie in Seattle way back in 2007, when he joined Boats.com. He made an early impression, and his career growth has been impressive ever since.”
Jefferson will focus on building strategic partnerships with OEMs and dealer networks, leveraging his expertise in sales, marketing and technology to build Rightboat’s presence across North American and global markets.
“The boating sector, like the automotive industry before it, is ripe for digital innovation and diverse online marketplaces,” Jefferson said in the statement.
