Yamaha U.S. Marine Business Unit yesterday announced that Matt Lester was promoted to regional sales manager. Lester started at Yamaha in 2012 in the company’s call center and ascended through several roles through the years.
“Matt brings deep institutional knowledge and proven sales leadership to this role,” Ron Campbell, national dealer sales manager, said in a statement. “His experience across dealer sales and marketing makes him a strong asset to our dealer network.”
Lester has extensive dealer-facing experience and market insight. He will report to Campbell.
