boat shows

1_FLIBS-261030-wp

FLIBS 2026: A Look at Day 2

In this video, editor-in-chief David Gee speaks with senior Volvo Penta leaders and a frontline salesperson.

Screenshot 2024-08-25 at 6.17.24 PM

A Reboot Season

Boat show organizers say this fall offers a chance to reconnect with buyers amid high inventory, economic challenges and political uncertainty

DB Chicago Boat Show-95

A Helpful Boost

Boat shows are critical to the industry’s success, especially during down cycles.

AdobeStock_123018046

Long-Game Strategy

Discover Boating’s mission to expand the market for boating by attracting the next generation, and retaining and growing current boaters, comes into market as consumers navigate economic and political headwinds.

ABC Social-4 (1)

A Boat Dealer’s Best Friend

If you are a boat dealer, the MRAA is working on your behalf every day — whether you are a member or not. It’s an organization I want to support, and feel a duty to support, to know I’ve done my part to grow this great industry.

It’s the Customer, Stupid

Developing customers who love you is a long game, not a short grab for profits. Dealers are right to be concerned about headwinds the industry is facing, but everyone at dealerships still must maintain focus on the customer experience.

Soundings Jan 2023

Sales Declines Continued in Early 2023

In January, new-boat registrations were down 23.6%, at 4,293 compared with 5,618 in the same time frame in 2022. These numbers continue to indicate the typical seasonal slowdown that most dealers and manufacturers in Northern states expect.

Screenshot 2024-08-25 at 6.17.24 PM

A Reboot Season

Boat show organizers say this fall offers a chance to reconnect with buyers amid high inventory, economic challenges and political uncertainty

DB Chicago Boat Show-95

A Helpful Boost

Boat shows are critical to the industry’s success, especially during down cycles.

AdobeStock_123018046

Long-Game Strategy

Discover Boating’s mission to expand the market for boating by attracting the next generation, and retaining and growing current boaters, comes into market as consumers navigate economic and political headwinds.

ABC Social-4 (1)

A Boat Dealer’s Best Friend

If you are a boat dealer, the MRAA is working on your behalf every day — whether you are a member or not. It’s an organization I want to support, and feel a duty to support, to know I’ve done my part to grow this great industry.

It’s the Customer, Stupid

Developing customers who love you is a long game, not a short grab for profits. Dealers are right to be concerned about headwinds the industry is facing, but everyone at dealerships still must maintain focus on the customer experience.

Soundings Jan 2023

Sales Declines Continued in Early 2023

In January, new-boat registrations were down 23.6%, at 4,293 compared with 5,618 in the same time frame in 2022. These numbers continue to indicate the typical seasonal slowdown that most dealers and manufacturers in Northern states expect.