Clarity of Purpose
August 25, 2024
Autonomous and AI capabilities are focusing not on total boat control, but on making operation safer
Autonomous and AI capabilities are focusing not on total boat control, but on making operation safer
With Brunswick’s autonomous operating system, a boat can enter or exit a slip all by itself.
Brunswick Corp.’s $85 million loss has cybersecurity experts urging all companies to fortify vulnerabilities.
Several companies in the marine industry are figuring out how to recycle fiberglass boats at the end of their life cycles so they don’t end up in a garbage heap.
Jill Wrobel joined Brunswick in 2020 as vice president, enterprise human resources and transformation leader, and in December 2021, she was promoted to executive vice president and chief human resources officer.
To take a closer look at the similarities and differences between boating and RVing, Soundings Trade Only talked with Craig Kirby, president/CEO of the RV Industry Association.
The Association of Marina Industries Conference & Expo in Daytona Beach, Fla brought together more than 110 companies in the marina industry to address the present and future of electrification for the boating industry, hosting and storing boats and more.
At the 45,000-square-foot Brunswick Boat Group Technology Center located at the Boston Whaler campus in Edgewater, Fla., the creative process transitions to the production line.
After divesting its well-known bowling, billiards and fitness brands, Brunswick Corp. emerged as a boating-focused conglomerate, with familiar brands including Sea Ray, Boston Whaler, Bayliner, Protector, Lowe Boats, Mercury Marine, and Freedom Boat Club.
Sea Ray’s SLX 260 is the first model to incorporate a new design language and is from an all-women design team
Autonomous and AI capabilities are focusing not on total boat control, but on making operation safer
With Brunswick’s autonomous operating system, a boat can enter or exit a slip all by itself.
Brunswick Corp.’s $85 million loss has cybersecurity experts urging all companies to fortify vulnerabilities.
Several companies in the marine industry are figuring out how to recycle fiberglass boats at the end of their life cycles so they don’t end up in a garbage heap.
Jill Wrobel joined Brunswick in 2020 as vice president, enterprise human resources and transformation leader, and in December 2021, she was promoted to executive vice president and chief human resources officer.
To take a closer look at the similarities and differences between boating and RVing, Soundings Trade Only talked with Craig Kirby, president/CEO of the RV Industry Association.
The Association of Marina Industries Conference & Expo in Daytona Beach, Fla brought together more than 110 companies in the marina industry to address the present and future of electrification for the boating industry, hosting and storing boats and more.
At the 45,000-square-foot Brunswick Boat Group Technology Center located at the Boston Whaler campus in Edgewater, Fla., the creative process transitions to the production line.
After divesting its well-known bowling, billiards and fitness brands, Brunswick Corp. emerged as a boating-focused conglomerate, with familiar brands including Sea Ray, Boston Whaler, Bayliner, Protector, Lowe Boats, Mercury Marine, and Freedom Boat Club.
Sea Ray’s SLX 260 is the first model to incorporate a new design language and is from an all-women design team
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