The Sea Tow Foundation has launched a Life Jacket Challenge to raise awareness about wearing a PFD at all times on the water. The program challenges boaters to don a personal flotation device in 30 seconds or less, as might be required in an emergency.

“The Life Jacket Challenge is not only a fun and interactive way to promote boating safety, but it’s also a powerful tool to demonstrate just how quickly a situation on the water can turn dangerous,” foundation executive director Gail R. Kulp said in a statement. “By encouraging boaters to practice putting on their life jackets quickly and efficiently, we hope to instill a sense of preparedness and responsibility that will keep them safe in case of an emergency.”

The challenge runs through Sept. 4, and participants can win monthly and weekly prizes. To be eligible, participants must post video of the Life Jacket Challenge attempt on social media and tag @seatowfoundation and use the hashtag #STFLifeJacketChallenge.

Coinciding with National Safe Boating Week, the Sea Tow Foundation also is offering safety tips:

• Make a Float Plan

• Carry Communications Equipment

Use the Rule of Thirds One-third of your gas to get to a destination, one-third to return and one-third for unplanned events.

• Use Navigation Lights

• Always Have an Anchor Ready

• Slow Down Don’t run faster than the conditions allow.