Nearly Half of Dealers Report Slow Sales
June 22, 2023
In a traditionally strong month for recreational boat sales, dealers reported continued retail declines and higher-than-preferred inventory levels in May.
In a traditionally strong month for recreational boat sales, dealers reported continued retail declines and higher-than-preferred inventory levels in May.
Discover Boating’s mission to expand the market for boating by attracting the next generation, and retaining and growing current boaters, comes into market as consumers navigate economic and political headwinds.
If you are a boat dealer, the MRAA is working on your behalf every day — whether you are a member or not. It’s an organization I want to support, and feel a duty to support, to know I’ve done my part to grow this great industry.
As interest in boats and other recreational goods adjusts to a new normal after the pandemic, the mission of Discover Boating — powered by the NMMA and the MRAA — remains focused on attracting the next generation of boaters, and retaining and growing current boaters.
Onboarding new customers can also be powerful for word-of-mouth marketing, and repeat and referral business.
After a glimmer of hope at winter boat shows, most dealers are disappointed by declining sales and tough economic times.
As a new boating season gets underway, the top threat to boater access and businesses that depend on the marine industry is the federal government’s proposed speed restrictions along much of the Atlantic coast of the United States.
Dealers continue to report strong interest in new boats and are maintaining business with traditional selling strategies
Dealers say that despite talk an impending recession, that 2023 may turn out to be similar to 2019 — a perfectly strong sales year compared to traditional norms
If you’re a boat dealer, the truth is, the government is making decisions right now that could harm your business. On multiple fronts. And it’s time you fight back.
In a traditionally strong month for recreational boat sales, dealers reported continued retail declines and higher-than-preferred inventory levels in May.
Discover Boating’s mission to expand the market for boating by attracting the next generation, and retaining and growing current boaters, comes into market as consumers navigate economic and political headwinds.
If you are a boat dealer, the MRAA is working on your behalf every day — whether you are a member or not. It’s an organization I want to support, and feel a duty to support, to know I’ve done my part to grow this great industry.
As interest in boats and other recreational goods adjusts to a new normal after the pandemic, the mission of Discover Boating — powered by the NMMA and the MRAA — remains focused on attracting the next generation of boaters, and retaining and growing current boaters.
Onboarding new customers can also be powerful for word-of-mouth marketing, and repeat and referral business.
After a glimmer of hope at winter boat shows, most dealers are disappointed by declining sales and tough economic times.
As a new boating season gets underway, the top threat to boater access and businesses that depend on the marine industry is the federal government’s proposed speed restrictions along much of the Atlantic coast of the United States.
Dealers continue to report strong interest in new boats and are maintaining business with traditional selling strategies
Dealers say that despite talk an impending recession, that 2023 may turn out to be similar to 2019 — a perfectly strong sales year compared to traditional norms
If you’re a boat dealer, the truth is, the government is making decisions right now that could harm your business. On multiple fronts. And it’s time you fight back.
